Wikipedia is a Marketers friend

I read an article by Jeff Bullas titled, “Why Wikipedia is a Powerful Marketing Tool for Personal Branding and Business”. From my college days, I remember Wikipedia as a joke of a tool with Professors not acknowledging Wikipedia as a true source of information.

This is a great article giving notice of using Wikipedia for branding purposes. Working with Social Media, I would have not thought to use Wikipedia as he stated how it pops up on Google Search as one of the top 5 spots.

When creating a Wikipedia page, it should generate traffic back to your website. It should also provide good content for the readers.

What are your thoughts about using Wikipedia as a branding tool? I would be more than happy to hear from you.

Marketing Resolutions for 2013

I know this is a bit late since we are a few weeks into 2013, but I would like to talk about Marketing Resolutions. People make New Years Resolutions and have quit by this time. I am giving a resolution for marketing purposes. Please see below and let me know what your marketing resolutions are for 2013.

1. Understand Digital Marketing and Social Media Marketing further.